Alibaba Alipay and with Yu'e Bao, Baidu and Tencent with Baifa with Licaitong ... Chinese Internet giants had already largely put to online financial services. Except Xiaomi. That is caught: the smartphone maker launched on May 11 a new monetary investment funds called Huoqibao, within the application "Xiaomi Finance". This online bank will offer a deposit rate higher than that of traditional banks and personal loans and securities brokerage.
This new service builds on the expertise of specialist wealth management in China E Fund Management, which monitore it. The firm founded in 2010 by Lei Jun was already giving the possibility to create a digital wallet, but ran a little late on the subject of finances online. Other ABTX (Alibaba, Baidu, Tencent, Xiaomi) - the equivalent of GAFA (Google, Apple, Facebook, Amazon) to China - took a step ahead. Launched in summer 2013, brought together Yu'e Bao 185 million users in 2014, Licaitong - operated via WeChat since January 2014 - to 10 million.
Investment payment methods
This effort on the FinTech ABTX illustrates a strategy of winning based on the consolidation of the chain transaction and payment systems, two essential conditions for their success. Since 2007, Alibaba announced an investment of 10 billion yuan (about 1 billion) in its logistics infrastructure, the sinews of war in e-commerce. In May 2014, shortly before taking the Nasdaq, the group founded by Jack Ma warned of its intention to continue investing in logistics. A common point with Amazon, which also spends a lot in this area, so that it weighed heavily on its financial result last fall.
And slowly, the ABTX are busy taking market share would have been monopolizing the American Internet giant. Alibaba has shaken Amazon. The search engine Baidu occupies the place of Google. Xiaomi challenge Apple on the hardware. The Chinese reached 74.3 billion yuan of revenue in 2014, or 9.98 billion euros, against 182.8 billion dollars in 2013-2014 to the firm at the apple. These ABTX however have little or no out to conquer the European market. They prefer to address emerging markets:
"The West is not their priority. But the world is wide outside of Europe and North America. India, China and Indonesia are almost three billion people, half the world's population, "confided in February Nouvel Economiste the head of the Asian subsidiary of Atelier BNP Paribas, Renaud Edouard-Baraud.
A strategy similar to that of the Americans
To expand, Xiaomi and others apply a similar strategy to that of Apple and Facebook: create an ecosystem in which the user (or the mobile user) can perform more actions that are part of his daily This in order to continue to get his focus as long as possible, rather that flits platforms sites. We have seen in recent months how Facebook accelerating on that path with the acquisition of TheFind to move to the next level on e-commerce, integration of a secure payment system for its Facebook Messenger instant messaging, etc.
These oppositions GAFA / ABTX in the digital field also perfectly illustrates the tilting of the global economy's center of gravity which the economist expect in the coming decade. As stated in the Strategic Analysis Centre for Strategic Studies in the Prime Minister:
"Its strong growth suggests that by 2025 the Middle Kingdom became the world's largest economy."
On his website, he said: "Thanks to its massive investment in research and innovation, but also in the acquisition of Western technology, China is the world leader in many areas." Although qu'estimant that China's economy remains a challenge and remains highly dependent on foreign powers, this testifies to this shift of the world economy's center of gravity to Asia for the next ten years maximum .
By then, the development of synergies between a giant or another Chinese origin is not excluded. For proof: Apple is discussing with Chinese banks with Alibaba to launch its contactless payment system on the Chinese market, assured Tuesday its CEO Tim Cook in an interview published by the official Xinhua news agency.
This new service builds on the expertise of specialist wealth management in China E Fund Management, which monitore it. The firm founded in 2010 by Lei Jun was already giving the possibility to create a digital wallet, but ran a little late on the subject of finances online. Other ABTX (Alibaba, Baidu, Tencent, Xiaomi) - the equivalent of GAFA (Google, Apple, Facebook, Amazon) to China - took a step ahead. Launched in summer 2013, brought together Yu'e Bao 185 million users in 2014, Licaitong - operated via WeChat since January 2014 - to 10 million.
Investment payment methods
This effort on the FinTech ABTX illustrates a strategy of winning based on the consolidation of the chain transaction and payment systems, two essential conditions for their success. Since 2007, Alibaba announced an investment of 10 billion yuan (about 1 billion) in its logistics infrastructure, the sinews of war in e-commerce. In May 2014, shortly before taking the Nasdaq, the group founded by Jack Ma warned of its intention to continue investing in logistics. A common point with Amazon, which also spends a lot in this area, so that it weighed heavily on its financial result last fall.
And slowly, the ABTX are busy taking market share would have been monopolizing the American Internet giant. Alibaba has shaken Amazon. The search engine Baidu occupies the place of Google. Xiaomi challenge Apple on the hardware. The Chinese reached 74.3 billion yuan of revenue in 2014, or 9.98 billion euros, against 182.8 billion dollars in 2013-2014 to the firm at the apple. These ABTX however have little or no out to conquer the European market. They prefer to address emerging markets:
"The West is not their priority. But the world is wide outside of Europe and North America. India, China and Indonesia are almost three billion people, half the world's population, "confided in February Nouvel Economiste the head of the Asian subsidiary of Atelier BNP Paribas, Renaud Edouard-Baraud.
A strategy similar to that of the Americans
To expand, Xiaomi and others apply a similar strategy to that of Apple and Facebook: create an ecosystem in which the user (or the mobile user) can perform more actions that are part of his daily This in order to continue to get his focus as long as possible, rather that flits platforms sites. We have seen in recent months how Facebook accelerating on that path with the acquisition of TheFind to move to the next level on e-commerce, integration of a secure payment system for its Facebook Messenger instant messaging, etc.
These oppositions GAFA / ABTX in the digital field also perfectly illustrates the tilting of the global economy's center of gravity which the economist expect in the coming decade. As stated in the Strategic Analysis Centre for Strategic Studies in the Prime Minister:
"Its strong growth suggests that by 2025 the Middle Kingdom became the world's largest economy."
On his website, he said: "Thanks to its massive investment in research and innovation, but also in the acquisition of Western technology, China is the world leader in many areas." Although qu'estimant that China's economy remains a challenge and remains highly dependent on foreign powers, this testifies to this shift of the world economy's center of gravity to Asia for the next ten years maximum .
By then, the development of synergies between a giant or another Chinese origin is not excluded. For proof: Apple is discussing with Chinese banks with Alibaba to launch its contactless payment system on the Chinese market, assured Tuesday its CEO Tim Cook in an interview published by the official Xinhua news agency.
Xiaomi, Alibaba and others start to the FinTech
![Xiaomi, Alibaba and others start to the FinTech]()
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